Professional Neutralizing Purple Shampoo for Blonde & Highlighted Hair

• Key Benefits: Enriched with professional purple dyes to instantly neutralize unwanted yellow and brassy undertones.

• Results: Cleanses hair gently while protecting color vibrancy, leaving your blonde or cool-toned hair looking bright, pure, and incredibly soft.

• How to use: Apply evenly to wet hair. Lather and leave on for 2 to 5 minutes depending on the desired level of neutralization. Rinse thoroughly.